32. Build Your Brand Presence FIRST Before Trying to Rank with Chris Langille

Host and headmaster Jim Schubert brings Chris Langille, a guest with a wealth of knowledge on branding, web development, and social media marketing on this episode of Agents Growth Academy. The truth is, people are on Facebook and TikTok right now, and with the right audience, it’s going to make you money. Founder of Advisor Evolved, Chris shares why you need to hold out on your marketing strategy despite a lack of instant ROIs, and avoid keyword cannibalization by looking at search traffic BEFORE you attempt to rank.

3 Key Takeaways

• Don’t put all of your eggs in your SEO basket. You have to go to your display networks to get in front of people, regardless.
• People buy brands; at the end of the day, you are better off advertising than not. 
• Returns from web advertisements are not linear. Don’t give up even if the ROI isn’t immediately improving and you will get traffic results!

Resources

Website: advisorevolved.com

Sister Website: localtrafficmarketing.com

Chris’s Twitter: @LangilleDoes

Chris’s Linkedin

Traffic Secrets by Russel Brunson

Front App

The Category Design Toolkit by Category Pirates

About 

Chris Langille is the founder of Advisor Evolved, a web development and digital marketing agency that helps independent insurance agencies transition their brick-and-mortar locations into well-oiled customer-acquisition machines.

ePayPolicy 
The simplest solution for insurance agents to collect credit card and ACH payments